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the most cvtd indie brands

We've got just what you've been looking for...

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What is cvtd?

Coveted, adj. 

Desired, in demand, sought after.

The destination for the most coveted indie beauty brands.

Most CVTD November Edit

Watch founder, Adia, use some of her favorite items from CVTD Beauty.

Most CVTD November Edit


Our must have, most wanted, highly sought after products...

Pinch of Colour Honey Balm

Use this for that "lit from within" glow.  Just swipe on the cheekbones for a perfectly natural honey-colored sheen.

matte velvet waterless lip colour

We've got just what you need this fall.  "Daphne" is a gorgeous chocolate brown with just a hint of red.  Plus it's infused with Rose Hip Oil, Jojoba Oil, and Mango Seed Butter so it's not drying at all.