CVTD Beauty strives to be your destination for the best indie beauty brands. It's not just a place to find essentials for your makeup bag, medicine cabinet and shower. It's a place where you can be sure that each item was tested and selected just for you. CVTD Beauty has some incredible products, and many of our brands are women-owned, all-natural, and/or enviornmentally-conscious. Plus, all of our brands are cruelty-free.
The founder of CVTD Beauty, Adia Goss, decided that a highly curated e-commerce retailer was needed after being overwhelmed by the shopping experience at larger national chains. Considering she's a beauty blogger and loves all things beauty, she has a little bit of experience in this space (you can check out her blog here).